Keywords, Metatags, Titles, Headings and Alt Tags
Keyword Optimization: Getting the right keywords for the site that will generate more traffic to the site need great analyzing skills. We at Seo-Specialists-india can do this job to perfection. We use relevant keywords after analyzing them by comparing the performance of the more popular site in the same category.
Title & Meta Tags: Using the right Meta elements like titles and Descriptions can improve the Click Through Rate of the site. Relevant keyword and phrases has to be used and a lot of research work goes into this.
Heading & Alt Tags:
Why are headings important and how does an optimized heading affect your SE rankings?
Heading Tag is an important on-page optimization factor. Search engine considers it mostly when indexing a Web page. Header tag is important for visitors also, since heading tag defines to both search engine and visitors what the content is all about.
What is the role of Alt-tags in your search engine rankings?
Alt tag generally means the alternative tag. It is the HTML tag that tells search engine what the images are all about. Since search engines cannot read text embedded in images, so alt tag makes it clear to the search engines what the images are all about. In addition, alt tag is helpful for visually impaired individuals to understand the objective of images. Images can create problems for indexing a Web page but website without any image will appear dull and uninteresting. So while making a website you cannot only target search engines but have to keep in mind the end users too. So your website must be search engine friendly and at the same time it must be appealing to visitors. In such a situation, alt tag is the best option to add more beauty to your website.